Featured Campaigns
Ticket Drop Campaign
Summer Campaigns
Overview
Designed and executed a Back-to-School Ticket Drop Campaign by creating custom concert tickets and producing video content that highlighted ticket placements across San Antonio. Filmed and edited campaign assets while coordinating activations at SAFC Stadium, The Rock Practice Facility, Frost Bank Center, and local partner businesses. Generated 33K+ impressions and 18K+ interactions while expanding awareness through partnerships with local businesses.
2025
Key Results
33K+ impressions across instagram
18K+ interactions
Summer Ticket Giveaway Campaign
Promoted upcoming shows, increased social media engagement, and encouraged community participation through an interactive experience
Ticket Drop
The Vault Unlocked
Broadcast Channel Launch
2026
Overview
Launched the Vault Unlocked campaign to boost social media engagement and roll out a broadcast channel featuring behind-the-scenes content, presale information, KBYG updates, and sales announcements. The campaign was tied to a limited-edition jersey giveaway, where fans were required to join the Vault to enter for exclusive BOH gift-giving jersey replicas. The channel provides a centralized space for real-time fan communication and exclusive event access. The initiative has grown to 1.6K members and contributed to growing the account to 55K followers, continuing to drive ongoing audience connection.
Key Results
Grew broadcast channel to 1.6K members
Increased engagement by 15% at launch
Contributed to overall account growth to 55K followers on Instagram
WWE 'Penta' X Spurs
In Game Appearance
2026
Overview
Led a content capturing initiative for the Penta x Spurs campaign featuring WWE Intercontinental Champion Penta during his in-game appearance. Captured social content of Penta’s WWE RAW shoutout, pre-game activations, and on-court appearance with the Spurs Coyote. Generated 3M+ views and 80K+ engagements across social platforms.
Key Results
3M+ views across social platforms
80K+ engagements across social channels
Grupo Frontera
Big Look + Announce
2026
Overview
Produced a major announcement campaign for the Grupo Frontera “Triste Pero Bien C*brón Tour,” creating animated video content, admat assets, and a TV spot featured on the Frost Bank Center jumbotron. The campaign supported a high-impact tour launch across digital and in-venue platforms. Generated 50K+ total views and 20K+ total interactions across Instagram, Facebook, and X.
Key Results
50K+ total views across Instagram, Facebook and X
20K+ total interactions across Instagram, FaceBook and X
Doja Cat Activation
Media Drop
2025
Overview
Executed the Doja Cat “Flower Drop” campaign by partnering with a local flower shop to distribute curated flower bundles to media partners, fans, and public locations across San Antonio. Designed custom newspaper-style packaging and supported the assembly and bundling of floral drops for citywide activation. Captured and produced social content documenting the campaign across multiple locations. The initiative generated 40K+ views and reached 25K+ accounts across platforms.
Key Results
40K+ views across all platforms
Reached 25K+ accounts across all platforms
Drove engagement through a citywide Flower Drop campaign
Lauren Stein
Creative Production & Design for Live Music
© 2026